Entries by Michael Leembruggen

How Did Canva Become So Successful?

An Aussie Tech Startup Sensation – Canva, now one of the world’s leading web based design platforms actually started with humble beginnings.  Today Canva averages 120 new designs being added each second and more than 7 billion designs in total. Anyone with just a little graphic design expertise has likely come across this easy-to-use online […]

Free Keyword Research Tool

Brand New – This new keyword research tool will help you discover related keywords and build a highly targeted keyword list. Free Keyword Research Tool You can also generate a list of modified broad match, phrase match, and exact match keyword variations ready to paste into Google Adwords. I was using this functionality in other […]

Exploring UX: Little Things That Make Big Differences

The digital landscape is changing so quickly with new technologies, internet speed, mobile device capabilities etc. It can be overwhelming to think of everything you need to keep up to date with when developing a website.  The more I look at various eComm websites and the marketing strategies vendors are using to acquire new customers, […]

The Killer Youtube Boosting Strategy

***Disclaimer*** Google has changed the game on this tactic. They no longer publish pagerank scores. The toolbar has been disabled, and ‘follow’ links on Youtube have been pruned to a minimum. Having said that, it doesn’t mean links from authority sites to your own website or social channels won’t boost your SEO score anymore. This […]

The Best WordPress Plugins For Your Community Website

As WordPress is becoming the platform of choice for websites, it’s no longer just a blogging tool. People are using WordPress for many varied functions. One of those is building a community. It makes sense wanting to leverage the power of your own website to integrate members and have them be able to post content. […]

Sorting Trello Cards By Priority Across Multiple Boards

I use trello.com in my business, and I find it a great tool for organising information and assigning tasks to team members. The only thing we find is that when managing multiple boards (projects) at once, there isn’t a way of seeing the most important tasks across all projects on one screen. Fortunately… my business […]

How I Increased My Site Speed By 36% in 5 Minutes

Are you leaving money on the table because your site takes too long to load? The stats say that people will wait up to 2 seconds for your page to load before they click the ‘back’ button and leave forever. This obviously has a direct relationship to your conversion rates. [leadplayer_vid id=”51A341EAABEA1″] It would make […]

Which Is The Best Split Testing Software?

If you are at the stage where you are split testing your web pages… Firstly, I congratulate you. Only the most successful online business owners are split testing. Choosing which software to use can be a daunting decision. Since Google decided to drop Google Website Optimiser, the playing field has become much more abundant with […]

Split Testing Button Text For Better Conversions

Here’s some interesting results from an experiment I ran through Google Analytics Content Experiments to see which button text would convert the best on one of my websites. [leadplayer_vid id=”51A34030C44A0″]   This was a page after the homepage, so visitors would click a button on the homepage and then land on this simple name capture […]