Brand New – This new keyword research tool will help you discover related keywords and build a highly targeted keyword list. Free Keyword Research Tool You can also generate a list of modified broad match, phrase match, and exact match keyword variations ready to paste into Google Adwords. I was using this functionality in other […]
The digital landscape is changing so quickly with new technologies, internet speed, mobile device capabilities etc. It can be overwhelming to think of everything you need to keep up to date with when developing a website. The more I look at various eComm websites and the marketing strategies vendors are using to acquire new customers, […]
***Disclaimer*** Google has changed the game on this tactic. They no longer publish pagerank scores. The toolbar has been disabled, and ‘follow’ links on Youtube have been pruned to a minimum. Having said that, it doesn’t mean links from authority sites to your own website or social channels won’t boost your SEO score anymore. This […]
As WordPress is becoming the platform of choice for websites, it’s no longer just a blogging tool. People are using WordPress for many varied functions. One of those is building a community. It makes sense wanting to leverage the power of your own website to integrate members and have them be able to post content. […]
Here’s how to build a Facebook custom audience for free using their built-in graph search feature. This method doesn’t use the API. This is purely gathering data from the public graph search page in a semi-automated way. The advantage of building a custom audience this way is it’s much more intuitive when doing searches and […]
I use trello.com in my business, and I find it a great tool for organising information and assigning tasks to team members. The only thing we find is that when managing multiple boards (projects) at once, there isn’t a way of seeing the most important tasks across all projects on one screen. Fortunately… my business […]
Are you leaving money on the table because your site takes too long to load? The stats say that people will wait up to 2 seconds for your page to load before they click the ‘back’ button and leave forever. This obviously has a direct relationship to your conversion rates. It would make most marketers […]
If you are at the stage where you are split testing your web pages… Firstly, I congratulate you. Only the most successful online business owners are split testing. Choosing which software to use can be a daunting decision. Since Google decided to drop Google Website Optimiser, the playing field has become much more abundant with […]
Here’s some interesting results from an experiment I ran through Google Analytics Content Experiments to see which button text would convert the best on one of my websites. This was a page after the homepage, so visitors would click a button on the homepage and then land on this simple name capture squeeze page. […]
I guess the first vital piece of information to disclose is that I don’t work for either Infusionsoft or OAP, however I do use and manage both products for various clients. There are pro’s and con’s to each platform as you would expect, but hopefully I can give you a bit of insight here as […]