Link tracking is a fundamental part of online business. If you don’t know where your traffic is coming from then you don’t know how to optimize your website, your sales process, and your business.
Google provides a set of parameters you can add to any link which automatically get tracked through Google Analytics. This means you can now easily track exactly where your traffic and conversions are coming from. Problem is, these parameters aren’t easy to remember, and its rather tedious to navigate to the Google URL builder page everytime you want to create a trackable link.
Now you don’t have to. You can create Google Url Builder links very easily using the Magic Url Shortener extension for Google Chrome. You can even shorten those links using the popular bit.ly shortening service all through one interface.
Here is a quick tutorial detailing how to use Magic Url Shortener…
Navigate to the Url you wish to create a link for
Click the Magic Url Shortener icon in Google Chrome
Enter the required fields for Google Analytics tracking
Note: You can mouse over the help icons to see what Google recommends for each field.